You can bring all of the IRONMAN World Championship back together in one place, but the more things change, the more they stay the same.
Canyon has once again taken the top spot in the 2026 Kona Bike Count, with over a fifth of this year’s field riding aboard the direct-to-consumer brand. Cervelo finished in second place, but with Trek gaining ground in third place. Quintana Roo and Specialized rounded out your top five bike brands.
On the wheel count, it’s once again DT Swiss lapping the field in counts. It, like Canyon (which DT Swiss is an OEM supplier for) had a commanding lead over second place Zipp. HED was the third highest single individual brand represented.
Shimano had outstanding performance in the crank, drivetrain, and pedal counts, leading in all three of those categories.
We will further break down the counts and trends over the past couple of years later this weekend, but for now, here are the results.
Bikes
Brand
Count
Share
Canyon
509
22.5%
Cervelo
387
17.1%
Trek
311
13.7%
Quintana Roo
137
6.0%
Specialized
125
5.5%
Other Brands
97
4.3%
Argon 18
87
3.8%
Scott
78
3.4%
BMC
71
3.1%
Felt
63
2.8%
Cube
60
2.6%
Giant
55
2.4%
Ventum
39
1.7%
Ceepo
35
1.5%
Pinarello
31
1.4%
Factor
27
1.2%
Orbea
25
1.1%
KU
24*
1.1%
LIV
22
1.0%
CADEX
20
0.9%
Willier
13
0.6%
Dimond
11
0.5%
Ridley
11
0.5%
Cannondale
7
0.3%
Colnago
7
0.3%
Look
6
0.3%
Parlee
5
0.2%
Focus
1
<0.1%
Guru
1
<0.1%
*KU claims 27 for age group.
Aerobars
Brand
Count
Share
Profile Design
497
23.3%
Other
384
18.0%
Canyon
284
13.3%
Bontrager (Trek)
169
7.9%
FastTT
125
5.9%
Zipp
99
4.7%
Vision
80
3.8%
Drag2Zero
74
3.5%
Giant/LIV
68
3.2%
51 Speedshop
51
2.4%
Cervelo
50
2.3%
Aerocoach
42
2.0%
Specialized
37
1.7%
3T
36
1.7%
TriRig
31
1.5%
Sync
29
1.4%
Deda
17
0.8%
Aerogain
16
0.8%
Argon 18
12
0.6%
Wattshop
9
0.4%
Speedbar
5
0.2%
Ventum
4
0.2%
Oval
4
0.2%
HED
3
0.1%
Syntace
2
0.1%
Shimano/PRO
1
<0.1%
Front Hydration
Brand
Count
Share
Other / Unbranded
558
32.3%
Profile Design
342
19.8%
X-Lab
210
12.1%
TriRig
205
11.8%
Integrated
148
8.6%
AeroGain
146
8.4%
Bontrager
80
4.6%
Speedfil
32
1.8%
Giant
9
0.5%
Cranks
Brand
Count
Share
Shimano
1,004
45.0%
SRAM
776
34.8%
Rotor
236
10.6%
Other
153
6.9%
FSA
61
2.7%
Campagnolo
1
<0.1%
Pedals
Brand
Count
Share
Shimano
611
28.6%
Look
511
23.9%
Assioma
489
22.9%
Garmin
253
11.8%
Wahoo / Speedplay
246
11.5%
Time
16
0.7%
Powertap
10
0.5%
Powermeters
Brand
Count
Share
Quarq
532
35.8%
Assioma
353
23.8%
Garmin
201
13.5%
Shimano
111
7.5%
4iii
102
6.9%
Rotor
76
5.1%
Stages
35
2.4%
Wahoo
31
2.1%
Power2max
20
1.3%
SRM
18
1.2%
Pioneer
3
0.2%
Infocrank
2
0.1%
Powertap
2
0.1%
Drivetrains
Brand
Count
Share
Shimano
1,511
62.3%
SRAM
913
37.6%
Campagnolo
2
0.1%
Wheels
Brand
Count
Share
DT Swiss
498
23.9%
Zipp
379
18.2%
Other
193
9.3%
HED
166
8.0%
Bontrager
132
6.3%
Reserve
109
5.2%
ENVE
90
4.3%
Swiss Side
82
3.9%
Roval
66
3.2%
Cadex
61
2.9%
Reynolds
52
2.5%
Vision
41
2.0%
Princeton Carbonworks
35
1.7%
Newmen
33
1.6%
Giant
26
1.2%
FFWD
23
1.1%
Ku
18
0.9%
Black Inc.
18
0.9%
Shimano / PRO
16
0.8%
Hunt
10
0.5%
Parcours
9
0.4%
Flo
6
0.3%
Corima
5
0.2%
Profile Design
5
0.2%
Lightweight
5
0.2%
Fulcrum
4
0.2%
Syncros
1
<0.1%
Saddles
Brand
Count
Share
ISM
449
28.8%
Selle Italia
248
15.9%
Fizik
245
15.7%
Gebiomized
128
8.2%
Specialized
100
6.4%
Wove
97
6.2%
Prologo
80
5.1%
Bontrager / Trek
64
4.1%
Cobb / jCob
37
2.4%
PRO / Shimano
34
2.2%
Dash
26
1.7%
Ergon
25
1.6%
BiSaddle
9
0.6%
SMP
9
0.6%
Selle San Marco
4
0.3%
Terry
2
0.1%
Rear Hydration
Brand
Count
Share
EZ Gains
353
22.7%
Integrated
307
19.7%
Profile Design
280
18.0%
X-Lab
266
17.1%
Other
224
14.4%
Fizik
77
4.9%
Tacx
28
1.8%
TriRig
10
0.6%
Elite
7
0.4%
AeroGain
6
0.4%
Disclaimers* The famous “Industry Bike Count” represents age group athletes only. Pro Bikes are NOT included in these results. The count is done with the best volunteers in the industry and while we do our best every year for complete accurate results due to the circumstances of location and access it cannot be 100% accurate. So please keep in mind the small % of +/- on some things. A big shoutout to IRONMAN who not only allows us to do so but makes sure we have the space and access needed for the count.
I had a Taiwanese athlete on a complete culprit cockpit, stem , base bar and full arm aerobars. Is my black on black branding too discreet?
You probably know you’ve answered your own question.
I just checked profile website and theirs are similar. So as I new brand I should blast logos? I’d prefer to match bikes rather than blast a huge logo as my competitors are doing.
You can do that and ignore the bike count. ST bike count isn’t going to make any marketing difference.
Why do you even bother to ask?
I have at least 3 of my bikes there, so they are categorized as being ‘others’ and others that have just 1 are being brand-named, it also means we have 6 wheels, etc.
Do really think I give a shit if we are mentioned as a brand or not?
I don’t even think either it is done on purpose. That counting stuff must one hell of a task, even with enough people it would be so easy to miss a bike, a bar, a power meter and if you are not a well known brand yet it is easy being overlooked.
And if we are passed on purpose, i still don’t give a shit but i really think people are underestimating how difficult to do that count is.
Look, as example, to the aerobar count. It reads Cervelo 50 pcs, but Cervelo didn’t have an aerobar apart from their default ski bend extensions they provided with the P5. Until they recently released this new one but that one isn’t or just commercially available. Or their aerobar left my brain completely………
On all other bikes the aerobar extensions it are zipps, visions, profile designs or 3t’s. Unless there are 50 people riding the P5 with their old EX11 TT cockpit, which i hardly can see as being done, or with the default ski bend extensions but i don’t even think or remember them being branded, just gloss black.
We literally changed almost all aerobars to a different brand on each of those bikes, P5, PX, P3X, etc.
But, again, i think those parts with black on black logo’s are so easy to miss.
100% true.. We do our best and the industry busts their ass trying to help out.
How come there’s many more Assioma pedals than Assioma powermeters? Can you get a set of Assioma pedals without powermeter?
Same with powertap 10 pedals ,2 power meter ,shows the error bar is rather high in those counts.
Good for QR. Glad to see they are gaining ground considering how much they put into tri. I know they are more NA focused though so it’s going to show up more in Kona than Nice.
I feel like enve needs to get their wheels on stock builds. They are a niche brand so I get it but I still struggle to understand why zipp is doing so well in the numbers and enve isn’t.
So officially you are 6th in the bike count
Congratulations !!!
Now, I have all the trust in your calculations but 3 bikes -that I know off- doesn’t bring me anywhere to position 6 in the count
There is most likely a margin of error but not that big.
That 6th position in the count needs to wait a year
They put your bike in other
other came 6th.
End of story
okay, i can’t argue anything against that theory
Simply cannot fathom something so cheap as a choice to toss aero/stack out the door as the pedals.
Shimano? Really?
At least with the Look it ‘could’ be the Keo Blades.
Otherwise sad seeing Speedplay/new owner that far down the list.
Honestly, I don’t think aero comes into consideration at all for people when they choose pedals.
I’ve had SPD-SL on my shoes since I started in triathlon. I’ll move to SLR (in part because I’ll get a chance to review it in hand soon) but had Shimano not made that change, I don’t think you’d ever get me out of them.
My wife is the opposite – she’s on Looks and will never leave them.
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I had a Taiwanese athlete on a complete culprit cockpit, stem , base bar and full arm aerobars. Is my black on black branding too discreet?
You probably know you’ve answered your own question.
I just checked profile website and theirs are similar. So as I new brand I should blast logos? I’d prefer to match bikes rather than blast a huge logo as my competitors are doing.
You can do that and ignore the bike count. ST bike count isn’t going to make any marketing difference.
Why do you even bother to ask?
I have at least 3 of my bikes there, so they are categorized as being ‘others’ and others that have just 1 are being brand-named, it also means we have 6 wheels, etc.
Do really think I give a shit if we are mentioned as a brand or not?
I don’t even think either it is done on purpose. That counting stuff must one hell of a task, even with enough people it would be so easy to miss a bike, a bar, a power meter and if you are not a well known brand yet it is easy being overlooked.
And if we are passed on purpose, i still don’t give a shit but i really think people are underestimating how difficult to do that count is.
Look, as example, to the aerobar count. It reads Cervelo 50 pcs, but Cervelo didn’t have an aerobar apart from their default ski bend extensions they provided with the P5. Until they recently released this new one but that one isn’t or just commercially available. Or their aerobar left my brain completely………
On all other bikes the aerobar extensions it are zipps, visions, profile designs or 3t’s. Unless there are 50 people riding the P5 with their old EX11 TT cockpit, which i hardly can see as being done, or with the default ski bend extensions but i don’t even think or remember them being branded, just gloss black.
We literally changed almost all aerobars to a different brand on each of those bikes, P5, PX, P3X, etc.
But, again, i think those parts with black on black logo’s are so easy to miss.
100% true.. We do our best and the industry busts their ass trying to help out.
How come there’s many more Assioma pedals than Assioma powermeters? Can you get a set of Assioma pedals without powermeter?
Same with powertap 10 pedals ,2 power meter ,shows the error bar is rather high in those counts.
Good for QR. Glad to see they are gaining ground considering how much they put into tri. I know they are more NA focused though so it’s going to show up more in Kona than Nice.
I feel like enve needs to get their wheels on stock builds. They are a niche brand so I get it but I still struggle to understand why zipp is doing so well in the numbers and enve isn’t.
So officially you are 6th in the bike count
Congratulations !!!
Now, I have all the trust in your calculations but 3 bikes -that I know off- doesn’t bring me anywhere to position 6 in the count

There is most likely a margin of error but not that big.
That 6th position in the count needs to wait a year
They put your bike in other
other came 6th.
End of story
okay, i can’t argue anything against that theory
Simply cannot fathom something so cheap as a choice to toss aero/stack out the door as the pedals.
Shimano? Really?
At least with the Look it ‘could’ be the Keo Blades.
Otherwise sad seeing Speedplay/new owner that far down the list.
Honestly, I don’t think aero comes into consideration at all for people when they choose pedals.
I’ve had SPD-SL on my shoes since I started in triathlon. I’ll move to SLR (in part because I’ll get a chance to review it in hand soon) but had Shimano not made that change, I don’t think you’d ever get me out of them.
My wife is the opposite – she’s on Looks and will never leave them.