With the temperatures still super hot in the Northern Hemisphere we look at the cool layer from Craft, a sodium rich gel from Cranksports, new wheels from Mavic, a cool triathlon image and a new threadless t-shirt.

Tri Bike Transport, the company known for transporting bikes to races in trucks, is introducing a new twist: It’ll fly your bike fully assembled to Kona for the Ironman.

A win at Miami International and the runner-up spot at Lifetime Fitness Triathlon were quite nice, but qualifying for the 2012 Olympics in London is on the mind of Matt Chrabot and thus the focus on ITU Dextro Energy WCS events.

Andy Potts and Julie Dibens won the 2010 ROHTO 70.3 Boulder triathlon and Eric Wynn followed these athletes all day.

Americans aren’t confused with connoisseurs. Not that we’re neanderthals, just we exit the womb at full speed; we slow down long enough to enjoy, but not to savor. Time to up our game. Time to appreciate the bib.

Jason Goldberg, former bike retail employee turned team manager and pro athlete agent, has been arrested in New York.

Another Norseman Extreme Triathlon is in the books and we now share some impressions from the event courtesy of nxtri.com.

Reinaldo Colucci won the ITU World Cup in Tiszaujvaros, Hungary and with it earned his first World Cup title. For women’s winner Yuliya Sapunova this victory was also her first World Cup success.

After his recent win at Ironman Coeur D’Alene Andy Potts showed that he can still go fast at half that distance with an impressive win at Boulder 70.3. Julie Dibens grabbed the win in the women’s race after waiting several minutes before the finish line to actually cross.

Henrik Oftedal battled defending champion Tom Remman most of the day to win the 2010 edition of the Norseman Extreme Triathlon. Defending champion Susanne Buckenlei also had quite a tough challenge on her way to the women’s title.

Philip Graves won the 2010 TriStar111 Estonia after a battle on the bike with Bjorn Andersson. Desiree Ficker also found the 1k swim, 100k bike and 10k run event distances to her liking and dominated the women’s race.

Trek/K-Swiss Pro Matt Lieto has shown a few times that his older brother Chris isn’t the only Lieto who can go fast in a race. We cornered BigMatt Lieto in Bend, OR where he is currently preparing for Lake Stevens 70.3.

The crew at Screen Specialty Shop has created bike industry decals for almost 30 years now. We stopped by to take a tour.

It used to be that a brochure was enough. Not any more. A superbike without a white paper just doesn’t seem that super. Here’s the authoritative guide on the 2011 DA.

It’s been just 3.5 years since Felt remade its tri line-up, top to bottom. But you can’t stand pat these days. Here’s Felt’s new mold, the DA for 2011. Felt’s stab at a superbike hits its mark.

As the managing director of The Bike Boutique, Alex Bok currently has a busy schedule with a very successful team, store openings in various locations around the world and a new partnership with the World Triathlon Corporation.

We noticed the Cerevellum digital e-ink mirror, the More Than Sport organization, the wedding of Leanda Cave and Torsten Abel, the engagement of Hillary Biscay and Maik Twelsiek, and a shaving party.

After a few quiet years, Faris Al-Sultan wins the inaugural Ironman Regensburg in his home state of Bavaria. Sonja Tajsich grabs her second title of the year after an early season success in South Africa.

Sylvain Sudrie won it on the bike, avenging his narrow 2009 loss to Tim O’Donnell and Caroline Steffen topped runner-up Yvonne Van Vlerken by 11:43 at the ITU long distance Worlds

Fraser Cartmell topped fellow Brit Stephen Bayliss with a dominating bike
and Yvette Grice ran down Bella Bayliss with a 3:02:03 run to win IM UK

Kieran Doe’s 2:12:11 bike split helped propel him to win the 2010 Viterra Calgary 70.3. Mirinda Carfrae was in great position all day long and ran a 1:20:15 to take the women’s event.

Why are Chris Lieto, Andrew Yoder, James Cotter, Linsey Corbin, Rachel Joyce and Tyler Stewart working with San Francisco-based British coach who urges his athletes to aim for a purplepatch state of mind and body?

James Cotter scored his biggest career success to date with his win at the 2010 Whirlpool Steelhead 70.3. Kelly Williamson finally stepped up to the very top of the podium, after several recent narrow misses.

In late May we talked to John Carson about his wild and determined journey to recovery after a terrible accident with an SUV. He then revealed his plan to race Ford Ironman Lake Placid and a couple days ago he did exactly achieve that.