Tariffs and Triathlon Products – What Might Go Up?
A critical component of President Donald Trump’s foreign and economic policies are the use of tariffs — the tax or duty paid on imported goods from certain countries. The ones that made early headlines were those announced on Canadian and Mexican goods and their potential to disrupt free trade through North America; these are apparently going to take effect on Tuesday, March 4th.
And then there’s China. Yesterday, President Trump announced plans for a further 10% tariff on Chinese imports, on top of an existing 10% tariff that was announced earlier this year. These are all on top of a so-called Section 301 25% tariff. Section 301 of the Trade Act of 1974 allows the Office of the United States Trade Representative to enforce U.S. rights under bilateral and multilateral trade agreements, and to respond to unreasonable, unjustifiable, or discriminatory foreign government practices that burden or restrict U.S. commerce through the implementation of tariffs.
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One of the big things that people might notice is stuff they order online from China (or between the US and Canada/Mexico for that matter) that typically comes through the Post office. The Postal channel of international clearance isn’t set up to handle tariffs on everything, and will either quickly become bogged down or (more likely) shut down altogether. Some of this stuff will quickly reroute through UPS, FedEx, or a global consolidator, but this will likely mean higher shipping costs - especially for the stuff that rides on regulated rates for lettermail.
1, wholesale on a $150 retail pair is not $75 for almost all brands
So while retail prices will increase it may not be by as much as you’ve written
I was using keystone as an example, but landed costs were about what was written here from talking with a brand or two.
I was talking with a shoe rep the other day. They told us their company policy was going to be to eat the tariffs until fall futures shipped. Then it was going to be passed on. This company does not have production in China for run specialty.
Most wholesale is not 50% anymore. For a $140 shoe it’s around $74-77 depending on the brand
ETA: I saw FF Boots chimed in on this after I posted.
ETA #2: I’m seeing a greater % of people, both repeat customers and brand loyalists, who before would choose the current model 11/10 wanting to see if we’ve got their fav shoe in the sales section before going to the current model.
If you consider races to be a product, you can add them to the list. We have absorbed many price increases in the past few years. Still, many of our products come from China (medals, shirts, branded materials like tents and fencing, etc.), and we expect another round of price increases from our suppliers.